Recycling for kids

Student work- Passion Project

Spring 2020

This project began in Design for Public Issues. Along with other designers in my class, I worked on rebranding UofL’s Recycling. In the initial stages, we broke into two groups where I worked with EB Chatham and Lindsey Baxter. I was tasked with creating illustrations for our direction. Ultimately, our direction was not picked but, was described as feeling more elementary approachable than college approachable. Extending off that idea, I used the illustrations I created and the color palette we chose to design a poster system that encourages elementary-aged kids to recycle.